Updated
Updated · Wealth Management · Jul 9
Goldman Sachs Gains 2.8% RIA Custody Share as UHNW Appeal Helps Partner Reach $21 Billion
Updated
Updated · Wealth Management · Jul 9

Goldman Sachs Gains 2.8% RIA Custody Share as UHNW Appeal Helps Partner Reach $21 Billion

2 articles · Updated · Wealth Management · Jul 9

Summary

  • Concurrent said adding Goldman Sachs custody in late 2024 helped recruit breakaway advisors, with the partner firm's assets under management more than doubling to $21 billion.
  • Goldman's draw is strongest with high- and ultra-high-net-worth teams that want a familiar institutional name, plus access to capital markets, lending, alternatives and long-short equity strategies.
  • Keaton & Sams, a $1.3 billion team that left Raymond James in October 2025, told clients Goldman would hold their assets before introducing Concurrent as its RIA platform partner.
  • The gains remain early-stage: AdvizorPro data show Schwab still dominates RIA custody, used by more than 55% of RIAs launched since 2020, while Goldman is at 2.8%.
  • Advisors also cited limits in Goldman's technology versus legacy platforms, though users said the bank has been responsive as it pushes deeper into the fast-growing independent advice market.

Insights

Can Goldman Sachs' powerful brand overcome its technology gap to truly disrupt the RIA custody market?
As Goldman bundles its services, are independent advisors simply trading one Wall Street giant for another?