Updated
Updated · Billboard · Jul 21
Justin Bieber's 'Everything Hallelujah' Jumps 34% in U.S. Streams After 2026 World Cup Show
Updated
Updated · Billboard · Jul 21

Justin Bieber's 'Everything Hallelujah' Jumps 34% in U.S. Streams After 2026 World Cup Show

3 articles · Updated · Billboard · Jul 21

Summary

  • 130,000 U.S. on-demand streams for Justin Bieber’s “Everything Hallelujah” on July 19 marked a 34% jump from 97,000 a day earlier after his guitar-only halftime performance.
  • 979,000 streams for official tournament song “Dai Dai” gave it the biggest single-day volume among halftime tracks, though its 25% gain trailed Bieber’s percentage increase.
  • 125,000 streams for iShowSpeed’s “Champions” represented the sharpest rise tied to the final-day performances overall, soaring 61% after the pre-game closing ceremony.
  • 160,000 streams for BTS’ “Dynamite” and 33,000 for Madonna’s “Music” showed smaller post-show lifts, while “Dai Dai” could extend its Hot 100 run from a new No. 42 peak.
  • Aug. 1-dated Billboard charts, due July 28, will show how much the World Cup final performances translated into sustained chart gains.

Insights

How did Justin Bieber’s polarizing acoustic set conquer global charts after its initially confusing World Cup debut?
Was Bieber's stripped-down halftime show a calculated risk that has now rewritten the rules for sports entertainment?