Updated
Updated · KSL.com · Jul 30
Utah Joins FTC, California Suit Against Hims and Hers Over Unauthorized Subscriptions, Data Sharing
Updated
Updated · KSL.com · Jul 30

Utah Joins FTC, California Suit Against Hims and Hers Over Unauthorized Subscriptions, Data Sharing

3 articles · Updated · KSL.com · Jul 30

Summary

  • Utah on Wednesday joined California and the FTC in suing Hims and Hers, alleging the telehealth company enrolled customers in recurring prescription plans they never properly authorized.
  • The complaint says a promoted “free consult” led to subscriptions without valid consent or prior provider consultation, and that Hims then made cancellations deliberately difficult.
  • Meta and Snap were among advertisers that allegedly received sensitive health data after Hims and Hers promised customers their information would remain private and secure.
  • Utah, California and the FTC are seeking a permanent injunction, consumer restitution, civil penalties and disgorgement of profits, while Hims and Hers says the case ignores evidence from a nearly 3-year FTC investigation and will be vigorously contested.

Insights

If Hims & Hers says cancellation was easy, what evidence will decide whether regulators found a real subscription trap?
Did a “free consult” quietly become a prescription subscription trap—and was sensitive health data sent to Meta and Snap anyway?
How much private medical information can telehealth marketers share before convenience turns into a consumer-protection and privacy violation?