PFL Merges With Jake Paul's MVP, Forming No. 2 MMA Bid as UFC Shrugs It Off
Updated
Updated · Yahoo Sports · Aug 2
PFL Merges With Jake Paul's MVP, Forming No. 2 MMA Bid as UFC Shrugs It Off
3 articles · Updated · Yahoo Sports · Aug 2
Summary
PFL and Jake Paul’s Most Valuable Promotions have merged, with the league set to rebrand as MVP MMA under an umbrella spanning both boxing and MMA.
Jake Paul cast the deal as a challenge to UFC’s hold on judging the sport’s best fighters, saying UFC should no longer be the only benchmark.
Dana White rejected that premise, saying the combined promotion still does not sell tickets or draw viewers and insisting UFC operates in a “whole-'nother stratosphere.”
The merger gives PFL fresh visibility, but the new venture still lacks UFC-level star power and has yet to prove it can turn attention into sustained MMA competition.