Updated
Updated · InvestmentNews · Aug 7
Rockefeller Adds $2.1 Billion Merrill Team, Opening 4th Ohio Office in Columbus
Updated
Updated · InvestmentNews · Aug 7

Rockefeller Adds $2.1 Billion Merrill Team, Opening 4th Ohio Office in Columbus

2 articles · Updated · InvestmentNews · Aug 7

Summary

  • Jones Wealth Partners joined Rockefeller Global Family Office from Merrill with about $2.1 billion in assets, anchoring Rockefeller’s new Columbus office while keeping a presence in Canfield.
  • Sidney Jones leads the multigenerational team, which serves high-net-worth and ultra-high-net-worth families and includes private advisors Natalie Lariccia, Quinn Jones, Liam Jones, Dominic Corso and Stefanos Newman.
  • The move gives Rockefeller four Ohio locations alongside Cincinnati and Cleveland, as executives cite Columbus’s business base and Ohio’s wealth markets as a growth opportunity.
  • The Columbus expansion follows Rockefeller’s May entry into Naples, Florida, and comes after its June plan to build an AI-enabled wealth management platform with Anthropic’s Claude.

Insights

Why did a $2 billion wealth team abandon Merrill Lynch after 43 years for an AI-powered Rockefeller family office?
How will Rockefeller's integration of Anthropic AI fundamentally transform the way ultra-high-net-worth families manage generational wealth?
What hidden industry shift is driving elite financial advisors to trade traditional wirehouses for independent, tech-forward platforms?