Joanna Rubin, 26, Launches 2 Dubai Ventures as AI and Fast Execution Draw Founder
Updated
Updated · Emirates 24|7 · Aug 11
Joanna Rubin, 26, Launches 2 Dubai Ventures as AI and Fast Execution Draw Founder
1 articles · Updated · Emirates 24|7 · Aug 11
Summary
Less than eight months after moving to Dubai in January, Joanna Rubin is building two ventures there and says the first pitch for her AI-focused recruitment platform went well.
The 26-year-old Swiss founder says Dubai’s appeal is speed: ideas are welcomed, decisions are made quickly and startups can move from concept to execution far faster than in Europe or the US.
Her two projects with Dubai partners are a recruitment platform and an affiliate program linking brands with businesses, both shaped by what she describes as a highly open, pragmatic networking culture.
Rubin, who started her first business at 20 in Zurich and finishes her MBA in two weeks, says she plans to stay in the UAE because the environment makes building companies feel unusually accessible.