Procter & Gamble Draws Defensive Buyers With 70-Year Dividend Streak as S&P 500 Gains 13.3%
Updated
Updated · Yahoo Finance · Aug 13
Procter & Gamble Draws Defensive Buyers With 70-Year Dividend Streak as S&P 500 Gains 13.3%
2 articles · Updated · Yahoo Finance · Aug 13
Summary
Procter & Gamble is being pitched as a defensive stock for investors worried an August market pullback could hit after the S&P 500’s strong 2025 run.
70 straight years of dividend increases and 136 years of uninterrupted payouts underpin that case, giving PG rare status as a Dividend King.
Household staples such as Pampers, Tide and Gillette tend to hold demand in downturns, when consumers often cut discretionary spending before essentials.
A 75.7% average payout ratio from 2016 through 2025 suggests P&G has balanced shareholder returns with financial resilience across several market sell-offs.