Updated
Updated · Supermarket News · Aug 19
Kroger Traffic Poll Blames Market 46% as 24% Cite E-Commerce Focus
Updated
Updated · Supermarket News · Aug 19

Kroger Traffic Poll Blames Market 46% as 24% Cite E-Commerce Focus

1 articles · Updated · Supermarket News · Aug 19

Summary

  • A Supermarket News LinkedIn poll found 46% of respondents blamed market conditions for Kroger’s recent foot-traffic decline, while 24% said the grocer has focused too heavily on e-commerce.
  • Another 15% said Kroger lacks enough sale items, pointing to pricing pressure as shoppers weigh value more carefully.
  • Comments tied the slump to store-level problems, including long checkout lines, weak produce freshness and an overall shopping experience some said has deteriorated.
  • Several readers also argued Kroger has lost focus and loyalty as shoppers shift toward niche grocery formats such as ethnic and health-conscious stores.

Insights

Why is Kroger raking in massive profits while loyal customers complain about rotting produce and agonizingly long checkout lines?
Will Kroger's abrupt shift to third-party delivery apps save its grocery empire or permanently destroy local customer loyalty?
Could Kroger's booming digital ad revenue and ecommerce push eventually make traditional in-store grocery shoppers completely obsolete?