Call of Duty Deletes Suspected AI-Generated Modern Warfare 4 Image Ahead of October Launch
Updated
Updated · IGN · Aug 18
Call of Duty Deletes Suspected AI-Generated Modern Warfare 4 Image Ahead of October Launch
2 articles · Updated · IGN · Aug 18
Summary
A Modern Warfare 4 marketing render briefly appeared on a Call of Duty social account, then was removed after fans flagged a warped-looking gun and questioned whether the image was AI-generated.
Call of Duty said the post was a mistake and described the artwork as a temporary render from a marketing style guide, adding that it was a placeholder and not an in-game image.
The slipup revived criticism of Activision’s AI use because the company has already disclosed generative AI tools were used for Call of Duty assets, including Black Ops 7 calling cards.
Player skepticism remains high after backlash in November 2025, and attention is now shifting to whether Modern Warfare 4’s beta this weekend or its October release shows clearer AI-generated content.