Micro1 Offers $12.5 Million for Spirit Data, Challenging Google's $10 Million Winning Bid
Updated
Updated · Business Insider · Aug 20
Micro1 Offers $12.5 Million for Spirit Data, Challenging Google's $10 Million Winning Bid
3 articles · Updated · Business Insider · Aug 20
Summary
Micro1 sent Spirit Airlines' legal team a $12.5 million offer on Wednesday for the bankrupt carrier's data, topping Google's $10 million auction win and trying to reopen the sale.
The startup says Spirit's decades of messy real-world records are valuable for training AI models, and CEO Ali Ansari called Google's winning price low for such a dataset.
Whether the late bid can derail Google's deal is unclear because bankruptcy courts may favor higher recoveries for creditors but also protect the integrity of a completed auction.
The New York bankruptcy court has not approved the sale yet after delaying a hearing over former Spirit flight attendants' privacy objections; a new hearing is set for September 9.