Nearly 30% of Gen Z Prioritizes Tanning Over Skin Cancer Prevention as SPF Myths Spread
Updated
Updated · Yahoo! Voices · Aug 24
Nearly 30% of Gen Z Prioritizes Tanning Over Skin Cancer Prevention as SPF Myths Spread
3 articles · Updated · Yahoo! Voices · Aug 24
Summary
Nearly 30% of Gen Z respondents in a 2024 AAD survey said getting a tan mattered more than preventing skin cancer, reflecting a rise in deliberate “tanmaxxing” and skipped sunscreen use.
Social media is driving that shift: a 2026 AAD survey found 64% of Gen Z had seen sunscreen misinformation online, while influencers promote tanning routines, misuse the UV index and repeat debunked claims that sunscreen causes cancer.
Dermatologists say a tan is itself UV damage, not a sign of health, and warn that repeated exposure can quietly build toward premature aging and skin cancer years later.
The risks extend beyond the beach: tanning beds can emit UVA at 10 to 15 times midday-sun levels, and one use before age 35 is linked to a 75% higher melanoma risk.
Experts urge SPF 30-plus sunscreen, shade, hats, sunglasses and UPF 50+ clothing, saying there is no safe tan and recommending self-tanners or spray tans instead.