Apple Unveils New Macs, Teases Sept. 9 iPhone Event Under New CEO
Updated
Updated · CNET · Aug 28
Apple Unveils New Macs, Teases Sept. 9 iPhone Event Under New CEO
3 articles · Updated · CNET · Aug 28
Summary
Apple this week quietly began selling updated Mac Mini and Mac Studio desktops while also releasing a teaser for its Sept. 9 iPhone launch event.
John Ternus takes over as CEO on Tuesday, and the unusual pairing of Mac hardware launches with a September iPhone buildup signals a break from Apple’s typical product rollout playbook.
The teaser’s “Surprise and Shine” branding has fueled speculation that the iPhone 18 Pro line may add a light-blue finish and that the Pro Max could get a variable-aperture camera.
Apple also scored a retail win outside hardware: Walmart is starting to accept Apple Pay in stores across the US, broadening the service’s reach ahead of the iPhone event.