Updated
Updated · Deadline · Aug 28
Spider-Man: Brand New Day Leads With $19M 5th Weekend as Coyote Vs. Acme Targets $12M-$14M
Updated
Updated · Deadline · Aug 28

Spider-Man: Brand New Day Leads With $19M 5th Weekend as Coyote Vs. Acme Targets $12M-$14M

3 articles · Updated · Deadline · Aug 28

Summary

  • $19M to $20M would keep Sony and Marvel’s Spider-Man: Brand New Day at No. 1 in its fifth weekend, putting the domestic total within about $11M of $900M by Sunday.
  • $12M to $14M would give Coyote Vs. Acme third place and a record domestic opening for Ketchup Entertainment, far above its previous $3.1M best with The Day the Earth Blew Up.
  • $1.7M in previews and 95% critic, 92% audience Rotten Tomatoes scores have boosted the rescued Looney Tunes film, though its real test is whether it can expand beyond a social-media-driven fan base.
  • $14.5M would keep Universal’s The Odyssey in second in weekend seven, while Ridley Scott’s The Dog Stars is tracking to a muted $8M debut after just $850K in Thursday previews.

Insights

Can a movie saved from a Hollywood tax graveyard by outraged fans actually become the year's biggest box office surprise?
Is the opening success of Coyote vs. Acme driven by genuine quality or just the rebellious thrill of defeating a corporate write-off?