Updated
Updated · Fox News · Aug 30
Jena Sims Performs the Worm on Golf Course, Drawing a Pace-of-Play Warning
Updated
Updated · Fox News · Aug 30

Jena Sims Performs the Worm on Golf Course, Drawing a Pace-of-Play Warning

1 articles · Updated · Fox News · Aug 30

Summary

  • Jena Sims spent a weekend golf outing filming dance content with friends, including a version of the worm on the course that became the centerpiece of the clip.
  • The video followed a Friday golf commercial in which Sims wore Chili's golf gear and hit a ball off a building, extending her push for simple, playful golf content.
  • A pace-of-play warning hit the group after they parked the carts, picked a song and danced on the course, though the report framed the delay as part of the joke.
  • The broader pitch was that golf content does not need elaborate parody to get attention—just lighthearted, shareable moments built around fun.

Insights

How is a casual dining chain using viral influencer antics to completely rewrite the strict, traditional rules of golf culture?
What happens when a famous golfer's wife decides to openly defy the sport's rigid etiquette for social media fame?
Will traditional golf purists embrace this chaotic new wave of marketing, or is the sport losing its prestigious identity?