U.S. Threatens More Tariffs on South Korea Over Coupang's $409 Million Fine
Updated
Updated · CNBC · Aug 31
U.S. Threatens More Tariffs on South Korea Over Coupang's $409 Million Fine
2 articles · Updated · CNBC · Aug 31
Summary
Congressional and company allies are pressing for a quick end to South Korea’s treatment of Coupang, with lawmakers and people close to the dispute warning that additional U.S. tariffs or even sanctions could follow.
The pressure intensified after Seoul rejected a July House Judiciary Republican report that accused it of an unprecedented campaign over Coupang’s data breach, including hearings, threatened criminal charges and a record 625 billion won — $409 million — privacy fine.
South Korea says the alliance is "stronger than ever" and calls the report one-sided, arguing the breach exposed 37.55 million people, not roughly 3,000 retained accounts as the congressional report contends.
Sen. Bernie Moreno has urged a formal Section 301 probe, echoing January petitions from Coupang investors, though USTR has not announced an investigation.
The clash adds to wider U.S.-South Korea trade friction: the countries renegotiated a 2025 deal tied to a $350 billion investment pledge, Trump imposed new duties in July, and officials say Seoul’s treatment of U.S. firms is complicating bilateral ties.