Dyson Unveils $500 CameraJet Toothbrush With 100,000-Pixel Lens as AI Targets Plaque Gaps
Updated
Updated · The Washington Post · Sep 2
Dyson Unveils $500 CameraJet Toothbrush With 100,000-Pixel Lens as AI Targets Plaque Gaps
3 articles · Updated · The Washington Post · Sep 2
Summary
$500 is Dyson’s price for the new WiFi-connected CameraJet, an electric toothbrush with a 100,000-pixel macro lens that shows a live in-mouth feed while brushing.
The device uses AI to spot missed areas between teeth and guide cleaning, extending Dyson’s pitch from routine brushing to real-time oral-hygiene feedback.
Dyson said the toothbrush analyzes 28 images per second and can trigger a precision jet aimed at plaque gaps, with earlier launch materials claiming up to 69% more plaque removal.
The CameraJet was unveiled in Paris after six years of development, underscoring Dyson’s push to apply its premium hardware-and-app model beyond vacuums and hair tools.