Adobe Overhauls Premiere AI With 5-Model Generative Media Tool
Updated
Updated · The Verge · Sep 8
Adobe Overhauls Premiere AI With 5-Model Generative Media Tool
3 articles · Updated · The Verge · Sep 8
Summary
Adobe rebuilt Premiere’s AI workflow around a new Generative Media panel that lets editors create video, sound effects, music and soundscapes directly inside the timeline.
5 underlying models — Adobe Firefly, Google Veo, Runway, Luma and Kling — can be selected in-project, so users can fill missing B-roll or audio gaps without switching to browsers or external apps.
Premiere is also adding beta audio AI tools that separate overlapping speakers, duck music under speech and independently adjust dialogue and ambience.
After Effects is getting Adobe’s AI Assistant in beta, extending the push toward plain-language commands for reorganizing projects, fixing technical issues and creating effects.