Google Cloud, Accenture Launch 1,000-Engineer AI Unit as Google Trails With 6% Enterprise Spend
Updated
Updated · TechCrunch · Sep 8
Google Cloud, Accenture Launch 1,000-Engineer AI Unit as Google Trails With 6% Enterprise Spend
3 articles · Updated · TechCrunch · Sep 8
Summary
Google Cloud and Accenture formed the Accenture Gemini Enterprise Business Group, with Google set to train up to 1,000 Accenture engineers to build custom Gemini-based applications inside client companies.
The push targets a core bottleneck in enterprise AI adoption: many companies still lack the expertise to integrate AI tools in ways that produce clear returns, even as vendors race to turn implementation into a major business.
Google is expanding this forward-deployed-engineer model as it tries to catch rivals; Ramp data for August showed Google at about 6% of U.S. enterprise AI spending, versus Anthropic's 43.5% and OpenAI's 39.7%.
The urgency is financial as well as competitive: Google Cloud posted $24.8 billion in second-quarter revenue, while parent Alphabet had $811 billion in purchase commitments and contractual obligations as of June 30.