New Mexico Open Debuts AI Commentator in 9-Hour Broadcast for $137,000 Event
Updated
Updated · Fox News · Sep 10
New Mexico Open Debuts AI Commentator in 9-Hour Broadcast for $137,000 Event
3 articles · Updated · Fox News · Sep 10
Summary
Duff Foreman will appear live alongside Notah Begay III and Ryan Burr during this week’s New Mexico Open, in what organizers say is golf’s first AI-generated commentator role.
Nine hours of coverage are expected to feature Foreman in unscripted on-screen exchanges about strategy, swings, weather, course conditions and rules rather than a prewritten segment.
Notah Begay, who is also playing in the tournament, said the AI voice is meant to help viewers understand player decisions in real time and make the broadcast more engaging.
The experiment comes at a professional Sun Country PGA event with a $137,000 purse, giving the New Mexico Open and PGA of America section a first-mover claim in live AI golf coverage.
Social media reaction to Foreman’s rollout has been largely negative, underscoring the broader push across sports media to test AI tools despite skepticism from fans.