Apple Prepares 2-Model iPhone Duo and Retail Revamp for Foldable Push
Updated
Updated · Bloomberg · Sep 13
Apple Prepares 2-Model iPhone Duo and Retail Revamp for Foldable Push
3 articles · Updated · Bloomberg · Sep 13
Summary
Apple is developing a two-model iPhone Duo that the report says could become one of the company’s historic products and help make foldable phones mainstream.
That foldable push is paired with a broad Apple Store shake-up, signaling the company is aligning its retail strategy with a major new hardware category.
Beats is also likely to supply Apple’s upcoming game controller, extending the company’s product pipeline beyond phones and stores.
The plans add to signs of strategic continuity at Apple after reporting last week highlighted Tim Cook’s CEO-style pay package and suggested he is not leaving soon.