Updated
Updated · Bloomberg · Sep 16
Snap Unveils $2,195 Specs Details and Verizon Deal Ahead of 2026 Launch
Updated
Updated · Bloomberg · Sep 16

Snap Unveils $2,195 Specs Details and Verizon Deal Ahead of 2026 Launch

3 articles · Updated · Bloomberg · Sep 16

Summary

  • $2,195 Specs AR glasses will be sold with custom wireless plans and in-store demos through select Verizon locations, giving Snap a retail and connectivity partner before the device launches later this year.
  • Snap also disclosed more software details as it courts early adopters, arguing it has found a design that makes wearing a face-mounted computer more acceptable.
  • The Verizon tie-up follows partnerships announced a day earlier with Nvidia, AWS and Salesforce, which Snap is using to push Specs beyond social media and into enterprise use cases.

Insights

Why is Snap suddenly abandoning its consumer roots to push $2,000 AR glasses into the hands of factory workers?
As Snap integrates AI glasses with corporate data, what hidden privacy risks await employees wearing constantly recording cameras?