Las Vegas Tops Priceline Searches, July Visitors Rise 2.7% Despite High Travel Costs
Updated
Updated · Fox News · Sep 19
Las Vegas Tops Priceline Searches, July Visitors Rise 2.7% Despite High Travel Costs
1 articles · Updated · Fox News · Sep 19
Summary
Priceline ranked Las Vegas first among U.S. destinations for year-over-year September search growth, while the city logged a 2.7% increase in July visitors.
LVCVA data showed hotel occupancy rose 1.1 percentage points to 77.2%, suggesting a modest recovery after visitation plunged 12% in July 2025.
Convention business is helping offset weaker leisure demand, even as convention attendance itself slipped 5.6% in July and officials said leisure travelers are still gradually declining.
High prices remain a drag: Las Vegas drew 38.5 million visitors in 2025, down 7.5% from 2024, with visitor spending falling to $50.8 billion from $55.1 billion.
The city is still about 10% below 2019 visitor levels as Canadian travel stays roughly 30% lower, while Las Vegas increasingly targets wealthier guests through luxury offerings and marquee events.