China Tightens Anti-Trust Enforcement for 2026-30 Plan as It Targets Below-Cost Price Wars
Updated
Updated · Global Times · Sep 20
China Tightens Anti-Trust Enforcement for 2026-30 Plan as It Targets Below-Cost Price Wars
1 articles · Updated · Global Times · Sep 20
Summary
China’s market regulator said it will step up anti-trust and anti-unfair-competition enforcement during the 2026-30 five-year plan, targeting “involution-style” price wars that officials say erode quality and efficiency.
Shu Wei said authorities will conduct cost investigations and price inspections of firms engaged in malicious low-price competition, with stricter legal action against practices that disrupt production and business order.
Internet platforms face tighter oversight of data, algorithms, traffic and platform rules, while regulators also plan to improve merger-review efficiency and use technology to monitor markets and flag monopolistic behavior.
The broader push includes faster revision of the Price Law, drafting rules against unreasonably low-price sales, and building a “1+1+N” framework to make market entry easier while cutting transaction costs.