Pickle Flavor Jumps 30% in U.S. Snacks as Social Media Pushes Pizza and Smoothies
Updated
Updated · Fox News · Sep 21
Pickle Flavor Jumps 30% in U.S. Snacks as Social Media Pushes Pizza and Smoothies
1 articles · Updated · Fox News · Sep 21
Summary
Pickle-flavored snack sales rose 30% over the past year, with the taste spreading beyond chips and pretzels into smoothies, hummus, cheese spreads and even toothpaste.
46% of U.S. restaurant menus now feature pickles, up 6% in four years, and Datassential projects another 5% increase as chains test novelty items like pickle tacos, fries and smoothies.
80.88 million social-media engagements over the past 12 months have helped fuel the boom, as younger consumers chase bolder, more unusual flavors designed to go viral.
Pizza is becoming a new frontier: dill pickle toppings jumped 73% on menus over four years, while pickle-related toppings overall rose 46%, signaling further room for the craze to expand.