Updated
Updated · motorolanews.com · Sep 21
Motorola, Bang & Olufsen Forge Multi-Year Audio Deal for Premium Devices
Updated
Updated · motorolanews.com · Sep 21

Motorola, Bang & Olufsen Forge Multi-Year Audio Deal for Premium Devices

3 articles · Updated · motorolanews.com · Sep 21

Summary

  • Selected flagship Motorola devices will soon ship with sound tuned by Bang & Olufsen acoustic engineers under a new multi-year global partnership.
  • The deal extends beyond branding: Motorola said “Audio by Bang & Olufsen” will spread across audio technologies, sound modes, user experiences and a broader future device ecosystem.
  • Motorola framed the tie-up as part of its premium lifestyle-tech push, pairing its mobile design and innovation with Bang & Olufsen’s 100-year audio heritage.
  • Bang & Olufsen, founded in 1925 and active in more than 70 markets, said the partnership expands its program of bringing its audio expertise to partner products where sound is central.

Insights

Will Motorola's shift from Bose to Bang & Olufsen truly revolutionize smartphone sound, or is it just a luxury branding exercise?
With rumored massive camera upgrades and B&O audio, will the upcoming Motorola Signature 27 outprice its core flagship competitors this year?