Updated
Updated · Los Angeles Times · Oct 2
Jaecoo 7 Tops UK September Sales With 10,800 Registrations as Chinese Brands Reach 23% Share
Updated
Updated · Los Angeles Times · Oct 2

Jaecoo 7 Tops UK September Sales With 10,800 Registrations as Chinese Brands Reach 23% Share

3 articles · Updated · Los Angeles Times · Oct 2

Summary

  • More than 10,800 Jaecoo 7s were registered in the UK in September, putting Chery’s SUV back atop the monthly sales rankings ahead of the Ford Puma and Kia Sportage.
  • The roughly £30,000 model has gained traction as a cheaper luxury-style option, while Jaecoo benefits from Britain’s lack of extra tariffs on Chinese EV imports and strong September demand tied to new registration plates.
  • Chinese brands captured 23% of the UK new-car market in September; Jaecoo alone took 4.3% including newer models such as the Jaecoo 8, and BYD accounted for almost 6%.
  • Chery is leaning on plug-in hybrids and combustion models as many UK buyers remain wary of patchy charging infrastructure, while saying any future tariffs would not alter its investment plans.
  • A memorandum with Nissan could eventually lead to Chery vehicle assembly at Sunderland, underscoring how Chinese carmakers are turning UK sales momentum into a longer-term manufacturing foothold.

Insights

Will Chery's bold move to manufacture cars on British soil permanently shield them from future European tariff wars?
Why are British buyers overwhelmingly choosing Chinese plug-in hybrids over fully electric vehicles from legacy Western automakers?
Could the 'Temu Range Rover' completely rewrite the rules of Britain's auto industry before local brands even realize what hit them?