Updated
Updated · Lifehacker · Oct 5
Apple Watch Series 12 Drops to $349 in First Prime Day Discount
Updated
Updated · Lifehacker · Oct 5

Apple Watch Series 12 Drops to $349 in First Prime Day Discount

3 articles · Updated · Lifehacker · Oct 5

Summary

  • $349 marks the first notable discount on Apple's newly released Watch Series 12, cutting $50 from its $399 starting price during October Prime Day.
  • The deal lands just weeks after launch on a flagship model powered by the S11 chip, with Siri AI, Apple Intelligence, a new heart-rate sensor and up to 24 hours of battery life.
  • Apple's new Audio Intelligence feature — which can summarize the last 15 seconds of an in-person conversation — adds a controversial new selling point alongside the tougher Ceramic Shield 2 display.
  • Shoppers weighing cheaper options can also get the Apple Watch SE 3 for $199, though it lacks the Series 12's newest features and uses the older S10 chip.

Insights

Why is Amazon already slashing prices on Apple's brand-new Series 12 smartwatch just weeks after its release?
Could these rare early Prime Day discounts signal weaker initial demand for Apple's newest wearable tech?
Do the Series 12's new health features truly justify an upgrade despite this unprecedented early price cut?