Eugenia Kuyda Launches Wabi for All Users as $20 Million Startup Pivots to Multiplayer AI
Updated
Updated · TechCrunch · Oct 19
Eugenia Kuyda Launches Wabi for All Users as $20 Million Startup Pivots to Multiplayer AI
2 articles · Updated · TechCrunch · Oct 19
Summary
Wabi opened to all users Monday as a multiplayer personal AI assistant built like a messenger app, with separate agentic threads for tasks such as health, family and travel.
The new version marks a pivot from Wabi’s earlier social mini-app concept: after a $20 million pre-seed round last year, the team concluded users wanted personal software without having to build it themselves.
Connected to email, Wabi now auto-creates threads and custom apps, aiming to stand apart from rivals like Muse and Instinct with multi-threaded chats that Kuyda says avoid the clutter of one endless conversation.
Shared threads let partners or families use the assistant together, with access scoped to each chat; Wabi says it is SOC 2 compliant, runs in the cloud and stores most user data in the U.S.
Kuyda, who previously led Replika, is offering Wabi free for now and said the company is still working out a business model while discussing additional fundraising.