Updated
Updated · POLITICO · Oct 28
Voters Face 145 Ballot Measures in 39 States as TV Ad Spending Hits $400 Million
Updated
Updated · POLITICO · Oct 28

Voters Face 145 Ballot Measures in 39 States as TV Ad Spending Hits $400 Million

1 articles · Updated · POLITICO · Oct 28

Summary

  • $400 million has already been spent on TV ads tied to 145 statewide ballot measures heading to voters in 39 states this November.
  • Those initiatives span billionaire taxes, abortion, transgender rights and voting rules, turning down-ballot fights into major political battlegrounds with heavy dark-money involvement.
  • Abortion measures are less prominent than in 2022 because states have had time to set laws after Roe v. Wade was overturned.
  • Five states will vote on transgender-related measures — the most on record — underscoring how this year's ballot questions track shifts in the broader national political debate.

Insights

With abortion measures declining and transgender-related questions at a record high, what does this shift reveal about changing state policy priorities?