Notre Dame Lands $18-20 Million SoFi Jersey Deal, Setting College Athletics Record
Updated
Updated · ESPN · Jul 28
Notre Dame Lands $18-20 Million SoFi Jersey Deal, Setting College Athletics Record
3 articles · Updated · ESPN · Jul 28
Summary
$18 million to $20 million a year will flow to Notre Dame under a six-year SoFi agreement that puts the company's logo on Fighting Irish jerseys across every sport starting this season.
The pact is believed to be the richest jersey-patch deal in college athletics and marks the first corporate logo ever added to Notre Dame uniforms.
SoFi will also create a $1.4 million annual fund for Notre Dame's "4 for Forever" campaign and a full-tuition Champions Scholarship for one men's and one women's walk-on.
The deal follows January NCAA approval of corporate uniform patches as schools seek new revenue to cover rising student-athlete costs; Ohio State announced a similar JPMorganChase patch deal worth nearly $17 million annually earlier Tuesday.