Cracker Barrel Fans Push Return of $25 Sunrise Sampler as Chain Leans on Nostalgia
Updated
Updated · Fox News · Aug 4
Cracker Barrel Fans Push Return of $25 Sunrise Sampler as Chain Leans on Nostalgia
3 articles · Updated · Fox News · Aug 4
Summary
Cracker Barrel customers are intensifying calls to restore discontinued dishes, with the Sunrise Sampler, black-eyed peas and baked apple dumpling among the most-cited favorites.
About $25 now buys the Sunrise Sampler only if ordered item by item, Florida restaurateur Josh Cooper said, arguing the old platter offered a cheaper all-in breakfast and that nostalgia drives the backlash.
Rachel Love, the 38-year-old Tennessee fan whose viral video fueled outrage over Cracker Barrel changes, said she is encouraged after the chain suspended restaurant remodels.
The menu fight lands as Cracker Barrel tries to reconnect with loyal diners after last summer's failed logo redesign and makeover push; CEO Julie Masino stepped down last week.