Updated
Updated · Gizmodo · Aug 6
Amazon Cuts Fire TV Stick 4K Select 45% to $22, Undercutting $50 Standard Model
Updated
Updated · Gizmodo · Aug 6

Amazon Cuts Fire TV Stick 4K Select 45% to $22, Undercutting $50 Standard Model

3 articles · Updated · Gizmodo · Aug 6

Summary

  • $22 buys Amazon’s Fire TV Stick 4K Select for a limited time, down from $40 and paired with one month of Xbox Game Pass for new users.
  • The discount positions the budget model as a cheaper alternative to the $50 Fire TV Stick 4K, targeting buyers who want basic streaming rather than premium audio and HDR features.
  • The 4K Select runs a closed Linux system with 1GB of memory, while the standard 4K stick uses an Android-based platform, has 2GB of memory, and adds Dolby Vision, Dolby Atmos and more advanced HDR.
  • Amazon is leaning on the appeal of streaming sticks even in the smart-TV era, where buyers often use them to replace weaker built-in TV interfaces while keeping access to apps like Netflix, Disney+ and Prime Video.

Insights

Is Amazon’s heavily discounted 4K streamer a brilliant bargain or a cleverly disguised trap for tech enthusiasts?
Why is Amazon quietly stripping away a beloved software feature from its newest budget streaming stick?