Amazon Makes Alexa+ Free on All U.S. Fire TV Devices, Dropping $19.99 Monthly Fee
Updated
Updated · TechCrunch · Aug 19
Amazon Makes Alexa+ Free on All U.S. Fire TV Devices, Dropping $19.99 Monthly Fee
3 articles · Updated · TechCrunch · Aug 19
Summary
Amazon will automatically roll out Alexa+ free to all compatible Fire TV devices in the U.S., extending the AI assistant beyond Prime members and newer Fire TV models.
The move eliminates the previous $19.99 monthly charge for non-Prime users and requires no app download or separate signup.
Alexa+ adds conversational TV search, AI recommendations and smart-home controls, including showing Ring camera feeds on the television.
Compatible devices include current-generation Fire TV Sticks, Fire TV Cube, Amazon Ember TVs and built-in Alexa+ sets from brands such as Hisense and Panasonic.
Amazon’s expansion follows similar AI pushes by Google TV and Roku, and the company says Fire TV users with Alexa+ now have nearly twice as many conversations as with the original Alexa.