Updated
Updated · Business Insider · Aug 13
Jennifer Garner, 54, Embraces Beginner Mindset in Business as Once Upon a Farm Role Grows
Updated
Updated · Business Insider · Aug 13

Jennifer Garner, 54, Embraces Beginner Mindset in Business as Once Upon a Farm Role Grows

3 articles · Updated · Business Insider · Aug 13

Summary

  • Garner said on Tuesday's "Forbes Talks" that becoming an entrepreneur at 54 makes it easier to admit what she does not know and enjoy being "the student in the room."
  • Once Upon a Farm brought her in during 2017, two years after its founding, and the actor said entering business later spared her the urge to prove herself or control every decision.
  • Garner said she still feels "really hungry" for new challenges, even after years of acting success, and sees that drive as part of the appeal of starting over in a new field.
  • Stock-price swings are something she avoids watching closely, saying that kind of scrutiny would affect her much like tabloid coverage and distract from the work itself.
  • Other celebrity founders have described the same learning curve, with Ina Garten recalling she knew nothing about food retail in 1978 and Gwyneth Paltrow saying she once googled business acronyms under the table.

Insights

Does admitting exactly what you don't know unlock late-life entrepreneurial success, or does celebrity status simply change the rules?
How did Jennifer Garner turn her lack of business experience into a massive advantage for a $724 million IPO?