Amazon Cuts Apple AirTag 4-Pack to £89, Undercutting Apple by £10

3 articles · Updated · Express · Aug 19

£89 buys Apple’s second-generation AirTag four-pack at Amazon, or £22.25 per tracker, down from £99 and below Apple’s own price.
The newer model launched earlier this year with up to 50% more finding range, a 50% louder speaker, expanded Bluetooth range and location sharing with a trusted person.
iPhone users can track keys, wallets, luggage and pets through Find My, with full features requiring iOS 26 or iPadOS 26 and Apple Watch support starting from Series 9.
Amazon’s listing carries a 4.6-star rating from more than 4,100 reviews, though some buyers said they wanted a smaller tag and an even louder alert.
Shoppers seeking a cheaper or non-Apple option can still find the original AirTag four-pack for £59 at Joybuy, while Android users may prefer Tile’s £29.99 twin-pack at Argos.