Hailey Bieber Soft-Launches SKYLRK Wired Earbuds in 2 Public Sightings
Updated
Updated · Forbes · Aug 21
Hailey Bieber Soft-Launches SKYLRK Wired Earbuds in 2 Public Sightings
3 articles · Updated · Forbes · Aug 21
Summary
Two mid-August sightings showed Hailey Bieber wearing unreleased SKYLRK Audio wired earbuds, one of the clearest public signs yet that Justin Bieber’s brand is moving into consumer electronics.
About 200 feet of paparazzi-heavy walking into West Hollywood’s Sushi Park made the earbuds look less like a necessity and more like a deliberate fashion accessory and marketing cue.
SKYLRK first teased its audio push in June with prototype speakers, over-ear headphones and wired earbuds, but it still has not disclosed specs, pricing or a release date.
The repeated public wear amounts to a soft launch, using Hailey Bieber’s visibility to test reaction while extending SKYLRK’s fashion-led identity into design-forward audio.