Updated
Updated · Business Insider · Aug 25
Las Vegas Hotels Launch 1:1 CAD Deals to Win Back 250,000 Lost Canadian Visitors
Updated
Updated · Business Insider · Aug 25

Las Vegas Hotels Launch 1:1 CAD Deals to Win Back 250,000 Lost Canadian Visitors

1 articles · Updated · Business Insider · Aug 25

Summary

  • Las Vegas hotels and tourism officials are rolling out aggressive Canada-focused promotions after Canadian visits fell about 18% in 2025, or roughly 250,000 travelers.
  • The drop followed Trump's tariffs and annexation rhetoric, hitting a city where Canada has long been the biggest international feeder market and putting tourism spending, gambling revenue and related jobs under pressure.
  • Circa, the D and Golden Gate have offered a 1:1 Canadian-to-U.S. dollar exchange since January; they say it has drawn more than 75,000 Canadians and generated $15 million in slot coin-in.
  • MGM is marketing a $330 all-inclusive stay for two at Luxor and Excalibur, while Air Canada is offering 35% off select Las Vegas flight-and-hotel packages through Sept. 28.
  • The push comes as Strip gaming revenue, down about 4% in fiscal 2025, shows a modest 2026 rebound from conventions, business travel and major events, with luxury demand holding up better than the broader market.

Insights

Will the nationwide push to lure back Canadian travelers succeed, or have cross-border tourism habits permanently shifted in 2026?
With average gambling budgets rising, are casinos sacrificing long-term profits by offering steep discounts to win back international visitors?