Updated
Updated · Fox News · Sep 4
Norah O'Donnell Urges CBS Critics to Watch 'CBS Mornings' Ahead of Her Post-Labor Day Return
Updated
Updated · Fox News · Sep 4

Norah O'Donnell Urges CBS Critics to Watch 'CBS Mornings' Ahead of Her Post-Labor Day Return

1 articles · Updated · Fox News · Sep 4

Summary

  • Norah O'Donnell jumped into Instagram comments this week to tell viewers angry over Bari Weiss's leadership to "watch our show" and "give us a try" after CBS announced her return to "CBS Mornings."
  • The pushback came from liberal users who said they had quit CBS over Weiss, the editor-in-chief installed by Paramount CEO David Ellison as part of a broader newsroom overhaul.
  • O'Donnell, who co-hosted the program from 2012 to 2019, will rejoin Gayle King and Nate Burleson after Labor Day, taking the seat vacated when Tony Dokoupil moved to "CBS Evening News."
  • Her return also comes with a new "60 Minutes" correspondent role, following the exits or firings of several high-profile contributors including Scott Pelley, Sharyn Alfonsi and Cecilia Vega.
  • The staffing changes sit inside a wider Ellison remake of CBS News around a "70% in the middle" strategy, while his proposed $111 billion Warner Bros. Discovery deal faces a California antitrust challenge.

Insights

Will Norah O'Donnell's sudden return to morning television save CBS from its fierce ratings slump against rivals?
Could CBS's massive talent reshuffle be a strategic maneuver ahead of Paramount's looming 2027 antitrust trial?