Updated
Updated · Duke Wire · Sep 4
Duke Players Scanned for NBA 2K27 College Mode After 16 Schools Featured in 2K26
Updated
Updated · Duke Wire · Sep 4

Duke Players Scanned for NBA 2K27 College Mode After 16 Schools Featured in 2K26

3 articles · Updated · Duke Wire · Sep 4

Summary

  • Duke basketball players were scanned on campus this week by the NBA 2K truck for inclusion in a college basketball feature inside NBA 2K27.
  • The scans point to Duke returning to the series’ college content rather than a standalone college basketball game, which 2K has not released since College Hoops 2K8.
  • Duke was already one of 16 schools included in NBA 2K26, suggesting 2K is continuing and likely expanding that college-focused mode.
  • The visit also extends Duke’s long tie to 2K’s college branding—former Blue Devils Jay Williams and JJ Redick previously appeared on covers of 2K College Hoops editions.

Insights

As Duke players get scanned for NBA 2K27, how will this digital exposure impact their real-world brand value and NIL earnings?
With a cryptic February 2027 teaser, is 2K secretly reviving a standalone college hoops game, or just expanding its NBA mode?