Updated
Updated · WIRED · Sep 5
Apple Delays Base iPhone 18 to Spring 2027 as Memory Shortage Pushes $2,000 Foldable
Updated
Updated · WIRED · Sep 5

Apple Delays Base iPhone 18 to Spring 2027 as Memory Shortage Pushes $2,000 Foldable

3 articles · Updated · WIRED · Sep 5

Summary

  • September 9 is expected to bring only three Apple phones—the iPhone 18 Pro, 18 Pro Max and a first foldable—while the base iPhone 18 is reportedly pushed to spring 2027.
  • Higher memory costs are driving the shift, with Apple favoring premium models that can better absorb price increases after the company said in June it would raise product prices.
  • IDC says the staggered rollout could spread revenue beyond Apple’s usually strong holiday quarter, with lower-priced devices such as an iPhone 18e and possibly a second-generation iPhone Air arriving later.
  • A foldable iPhone is rumored to cost about $2,000, and Apple is leaning on financing, trade-ins and a July leasing program to soften sticker shock.
  • The move fits a broader smartphone trend: folding phones from Samsung, Google and Motorola have all gotten pricier, while demand for refurbished devices keeps rising.

Insights

With the base iPhone 18 delayed to 2027, will Apple's premium-only strategy alienate everyday buyers or revolutionize smartphone leasing?
What exclusive AI features will Apple's rumored $2,000 foldable need to justify its massive price tag in a shrinking market?
As memory shortages drive iPhone prices near $1,500, could this hardware crisis accidentally trigger a golden age for refurbished electronics?