Google Launches 100 Zeros With Range, Plans 30-Episode Microdramas for December

1 articles · Updated · The New York Times · Sep 30

Google has formed 100 Zeros with Range Media Partners to push friendlier screen portrayals of technology and give itself a direct foothold in Hollywood development.
The venture operates separately from YouTube and is meant to shape how tech—especially Google tech—appears onscreen, test new entertainment formats and deepen ties with producers and actors.
December is the first rollout point: serialized phone-first microdramas will debut on the Google TV app, serving as a proving ground for A.I. production tools and other Google products.
One 30-episode project, “Dateable” from “The Bachelor” creator Mike Fleiss, follows a woman racing to find love before 30 while filming herself on an Android phone.
Google has already used the model on “Sweetwater,” a festival short starring Kyra Sedgwick in which A.I. appears as a source of comfort rather than catastrophe.