Indian Shoppers Line Up for iPhone 18 Pro Despite Prices Reaching 329,900 Rupees
Updated
Updated · South China Morning Post · Sep 29
Indian Shoppers Line Up for iPhone 18 Pro Despite Prices Reaching 329,900 Rupees
3 articles · Updated · South China Morning Post · Sep 29
Summary
Hours-long queues formed in India for Apple’s new iPhones even as the iPhone 18 Pro starts at 164,900 rupees and the Pro Max tops out at 329,900 rupees.
That demand reflects a consumer craze analysts say is not always financially rational in a price-sensitive market, fueling debate over whether buyers are stretching too far for the devices.
India’s enthusiasm matters beyond the launch itself because the country — the world’s second-largest smartphone market by volume — has become one of Apple’s fastest-growing sales sources.