Updated
Updated · 9to5Mac · Oct 8
OLED Notebook Shipments to Jump 50% in 2026 as Apple MacBook Pro Adopts Displays
Updated
Updated · 9to5Mac · Oct 8

OLED Notebook Shipments to Jump 50% in 2026 as Apple MacBook Pro Adopts Displays

3 articles · Updated · 9to5Mac · Oct 8

Summary

  • Counterpoint forecasts OLED notebook display shipments will surge 50% in 2026, far outpacing a 3% decline in the broader notebook display market.
  • Apple’s next-generation MacBook Pro and continued demand for premium AI PCs are expected to drive that growth, with Apple widely expected to switch its 14-inch and 16-inch models to OLED.
  • OLED is projected to expand its share of advanced notebook display shipments to 75% in 2026 from 56% in 2025, while MiniLED falls to 25% from 44%.
  • Advanced notebook display shipments overall are seen rising 11% in 2026, helped by tandem OLED improvements in brightness, power efficiency and panel longevity.
  • By 2030, Counterpoint expects OLED notebook panel shipments to grow at a 26% annual rate, with revenue increasing 35% a year.

Insights

As OLED crushes MiniLED this year, what hidden supply chain risks could still derail Apple's highly anticipated MacBook Pro rollout?
With tandem OLED dominating premium laptops, will the promised battery gains actually survive the massive power drain of next-gen AI features?
Could Samsung's exclusive grip on Apple's new display tech accidentally trigger a massive hardware price war among rival Windows PC makers?