Amazon Denies Using Personal Data to Charge Higher Prices After NPR Inquiry
Updated
Updated · NPR · Oct 11
Amazon Denies Using Personal Data to Charge Higher Prices After NPR Inquiry
3 articles · Updated · NPR · Oct 11
Summary
Amazon said after NPR’s story aired that it offers all customers “the same everyday low prices” and does not use personal information to charge some shoppers more.
The statement came in response to NPR’s request for comment on how companies may use personal data to shape both the products consumers see and the prices attached to them.
Amazon’s reply directly addresses concerns over personalized pricing, a broader issue in digital commerce where customer data can influence what shoppers are shown.