Apple Caps iPhone Duo Orders at 2 as Resellers List Units Above $5,000
Updated
Updated · 9to5Mac · Oct 20
Apple Caps iPhone Duo Orders at 2 as Resellers List Units Above $5,000
3 articles · Updated · 9to5Mac · Oct 20
Summary
Apple imposed a two-per-customer limit on iPhone Duo orders across its online stores in the US, UK, Japan and Spain after preorders quickly pushed shipping estimates into January.
Listings above $5,000 on eBay point to scalping as the main trigger, with Apple applying the cap regardless of storage or other configuration choices.
The restriction may only partly curb bulk buying because organized resellers can use multiple cards, accounts and delivery addresses to evade purchase limits.
Apple has used similar controls before on supply-constrained iPhones, including in China and in the US as far back as the iPhone 5 in 2012.