Casetify Founders Keep Majority Control as Andrew Cheng Holds 10% Stake
Updated
Updated · Boy Genius Report · Aug 11
Casetify Founders Keep Majority Control as Andrew Cheng Holds 10% Stake
2 articles · Updated · Boy Genius Report · Aug 11
Summary
Casetify remains privately owned, with co-founders Wesley Ng and Ronald Yeung still holding majority control while C Ventures' Andrew Cheng owns the only disclosed external stake at 10%.
Founded in 2011 with $200,000 in capital, the Hong Kong-based smartphone accessory brand grew by turning phone cases from protective commodities into tools of self-expression.
Under 1,000 employees still run what remains a mid-size company, even as Casetify expanded beyond custom cases into collaborations with Disney, BMW, Bandai Namco and artists including Olivia Rodrigo.
That ownership structure stands out in a sector where private equity often takes large positions, leaving Casetify's founders unusually dominant as the brand broadens into products such as carry-on luggage.