Updated
Updated · Android Police · Aug 19
Samsung Eyes October Galaxy Tab S12 Launch as Apple’s 20% Price Hike Opens Tablet Gap
Updated
Updated · Android Police · Aug 19

Samsung Eyes October Galaxy Tab S12 Launch as Apple’s 20% Price Hike Opens Tablet Gap

3 articles · Updated · Android Police · Aug 19

Summary

  • A respected leaker says Samsung’s Galaxy Tab S12 series will arrive in October, potentially leaving Apple alone with fresh 2026 iPads for at least a month if Apple sticks to its usual September launch window.
  • That delay could blunt Samsung’s opening because Apple’s roughly 20% hardware price increase has created a rare pricing opportunity for Android rivals that move quickly.
  • Samsung already undercuts Apple on current models: the 256GB Galaxy Tab S11 Ultra is $1,299 versus the 13-inch iPad Pro at $1,499, while the 128GB Tab S10 Lite is $399 against a $449 entry iPad.
  • The lineup may still lack a cheaper new option, with no Tab S12 Lite expected in October and Samsung increasingly spacing budget-tablet launches from premium releases.
  • If the S12 slips behind Apple’s refresh, Samsung risks selling 2025-branded tablets against brand-new iPads just as holiday buying begins, weakening its best chance to exploit Apple’s higher prices.

Insights

Could an October release actually be a secret weapon for Samsung to perfectly undercut Apple's new iPad prices?
With no new budget model this fall, will Samsung's older tablets survive the holiday shopping frenzy against Apple?