Wesley Almeida Launches Lake America Merch Site 2 Days After Trump's Renaming Threat
Updated
Updated · The Washington Post · Aug 27
Wesley Almeida Launches Lake America Merch Site 2 Days After Trump's Renaming Threat
1 articles · Updated · The Washington Post · Aug 27
Summary
Toronto resident Wesley Almeida quickly launched lakeamerica.ca after seeing Donald Trump’s threat to rename Lake Ontario, turning the dispute into a joke website and merch shop.
The site sells items including “Lake America: Department of Tourism” and “Still Lake Ontario” T-shirts, alongside an explainer and a map labeled “One lake. Two countries. Potentially two names.”
Almeida, who works in digital marketing, said he bought the domain as a “moment in time” project, using AI tools to design products that are printed on demand.
Bulk-order inquiries have already started, showing how Trump’s proposal over the U.S.-Canada border lake is spawning commercial and cultural reactions beyond politics.