Updated
Updated · Front Office Sports · Aug 26
Dick's, Golf Galaxy Pull Good Good Merchandise as 2 Million-Subscriber Brand Faces Ad Backlash
Updated
Updated · Front Office Sports · Aug 26

Dick's, Golf Galaxy Pull Good Good Merchandise as 2 Million-Subscriber Brand Faces Ad Backlash

3 articles · Updated · Front Office Sports · Aug 26

Summary

  • Dick’s Sporting Goods and Golf Galaxy removed Good Good Golf products from stores and websites Tuesday after a promo video showed cofounder Garrett Clark shoving a woman.
  • A dozen Dick’s and Golf Galaxy locations told Front Office Sports the brand had been taken off sales floors, while several PGA Tour Superstore locations said they also pulled the merchandise over the backlash.
  • Golf Channel delayed the premiere of “Big Break x Good Good” by 1 week after a sponsor asked to remove its branding, and prior materials suggested Golf Galaxy had been the presenting sponsor.
  • Callaway, which partnered on the driver campaign, apologized and opened internal and external investigations, while PGA Tour CEO Brian Rolapp said dropping Good Good from a Nov. 12–15 Fall Series event is not planned for now.
  • The fallout hits a fast-growing brand that said last month it had expanded from roughly 800 to 4,000 retail doors in a year and held a majority of the top 10 best-selling hats at Dick’s and Golf Galaxy in 2025.

Insights

Will the PGA Tour officially drop Good Good Golf, or can a strategic charity donation save the digital creator's corporate reputation?
Does the rapid retail ban of Good Good expose a deeper, irreconcilable culture clash between edgy YouTube creators and traditional golf institutions?
How did Callaway's internal review team approve a promotional video depicting violence against a woman before the massive public backlash?